Use Facebook, Twitter, and LinkedIn to Network Your Way Into a Job.

Everyone’s talking about using social media for job-hunting. But how, exactly, should you do that? Here are 10 smart and strategic ways to network your way into a job using three popular online tools: Facebook, Twitter, and LinkedIn.

1.  Let people know you’re looking.

Whether on LinkedIn, Facebook, or Twitter, let your friends and followers know that you’re looking for a job. Even better, tell them what type of job you’re looking for. They may not know of any openings right now, but if they know you’re available, they’ll think of you when a position opens up. That will help you hear about openings before they’re listed on popular job boards.

2.  Don’t be afraid to network on Facebook.

Facebook may be for fun, but don’t make the mistake of overlooking your network there, especially if you already have hundreds of friends. Facebook can sometimes be more useful for job hunting than LinkedIn, because friends who know you personally have more of a stake in helping you. They want you to succeed—so use that to your advantage.

3.  Make sure your Facebook profile is private.

Much of your Facebook profile is public by default, and you probably don’t want a potential employer browsing your personal updates. Under Account, then Privacy Settings, choose “Friends Only.” That way, an employer who Googles you won’t be able to see the details of your profile, your photos, or your personal status updates.

4.  Find information about hiring managers.

Before you submit your resume, look up the hiring manager on LinkedIn and Twitter. (If he’s smart, he’ll make his Facebook profile private.) LinkedIn profiles and Twitter feeds are gold mines of information on individuals. Knowing more about the person who’s hiring can help you tailor your cover letter to their needs and desires.

5.  Hyperlink your resume.

Add the URL for your Twitter handle and LinkedIn profile to your contact information on your resume. (But don’t add your Facebook profile, since that’s private.) Not only does this offer the employer another way of getting in touch with you and seeing how you interact online, it also shows that you’re social media-savvy, a skill valued by many employers.

6.  Be strategic with Facebook lists.

Facebook’s list feature allows you to continue building your network without worrying about professional contacts seeing your personal updates. Under Account, then Friends, create a new list, and customize your privacy settings so professional friends can only see what you want them to see. That way your close friends can still keep up with your photos and personal updates.

7.  Create the connections you need to get the job.

It’s all about who you know, right? Don’t just use the connections you already have. Figure out who you need to know to land a certain job—likely the hiring manager—and make that connection, whether by getting them to follow you on Twitter by retweeting their tweets, or growing your LinkedIn network until they become a third-degree connection. Twitter in particular offers opportunity to connect with professionals who might not otherwise give you the time of day.

8.  Get Google on your side.

If don’t like what pops up when you Google yourself (because you know an employer will Google you), create a LinkedIn profile. Fill out your profile completely and become active on the network. That will help push your profile to the top of Google’s search results, which means a potential employer will see what you want them to see.

9.   Join industry chats on Twitter.

Look for chats that revolve around your industry, or better yet, the industry you want to work in. Joining online conversations helps you keep up-to-date on the industry, meet helpful contacts, and showcase your expertise in your field. You may also want to network with other job seekers through weekly conversations like #jobhuntchat or #careerchat.

10.  Seek out job-search advice.

All three of these networks are great places to find advice on job-hunting and mingle with other job seekers. Join LinkedIn groups that focus on job search. Follow career experts on Twitter, and “like” their pages on Facebook. That way you’ll get tips for your search even when you’re not looking for them. You can find U.S. News Careers on Facebook and on Twitter.


More Employers Not Hiring Due to What They Find on Social Media

CareerBuilder does a lot of surveys. Some of them are fun and some are silly, but sometimes, they have one that reveals something that makes you sit up and pay attention. 
This is one of those attention-getting ones.
According to a new survey from CareerBuilder, more than half of all employers (51 percent) who use social media for background information on potential employees are finding things that cause them to NOT hire the candidate, and that is up from 43 percent last year and 34 percent in 2012.

Social media faux pas hurting more and more candidates
Yes, you read that right: the number of employers that pass on job candidates because of something they found about them on social media is sharply rising.
What makes this even more troubling is that more and more employers are turning to social media as a source of information on job candidates, with 43 percent using these sites for background checks, up from 39 percent last year and 36 percent in 2012.
In other words, all the stuff you've heard about how stuff posted on social media can come back to bite you is true — and is damaging more and more job candidates every year.
“It’s important for job seekers to remember that much of what they post to the Internet – and in some cases what others post about them – can be found by potential employers, and that can effect their chances of getting hired down the road,” said Rosemary Haefner, Vice President of Human Resources at CareerBuilder, in a press release about the survey.
She added: “Job seekers need to stay vigilant, and pay attention to privacy updates from all of their social networking accounts so they know what information is out there for others to see. Take control of your web presence by limiting who can post to your profile and monitoring posts you've been tagged in.”
Employers don’t just utilize social networks when it comes to researching job candidates’ on the Internet. Some 45 percent of employers use search engines such as Google for research, with 20 percent saying they do so frequently or always. Additionally, 12 percent of employers say they’ve reviewed a potential job candidate’s posts or comment on rating sites such as Glassdoor.com,Yelp.com or other ratings sites.
What employers are finding online
If people haven’t gotten the message that what they put up on social media can come back to bite them big time, maybe they’ll get it now.
So, just what was it that employers are finding on social media sites that makes them decide to pass on a job candidate? CareerBuilder listed the most common ones:
  • Job candidate posted provocative or inappropriate photographs or information – 46 percent;
  • Job candidate posted information about them drinking or using drugs – 41 percent;
  • Job candidates bad-mouthed their previous company or fellow employee – 36 percent;
  • Job candidate showed poor communication skills – 32 percent;
  • Job candidate posted discriminatory comments related to race, gender, religion etc. – 28 percent;
  • Job candidate lied about qualifications – 25 percent;
  • Job candidate shared confidential information from previous employers – 24 percent;
  • Job candidate was linked to criminal behavior – 22 percent;
  • Job candidate’s screen name was unprofessional – 21 percent;
  • Job candidate lied about an absence – 13 percent.
Some employers finding good information, too
There is a bit of good news in this survey, however: one-third (33 percent) of employers who research candidates on social networking sites said they found content that made them more likely to hire a candidate. What’s more, nearly a quarter (23 percent) found content that directly led to them hiring the candidate, up from 19 percent last year.
The CareerBuilder survey, which was conducted online by Harris Poll on behalf of CareerBuilder from Feb. 10 to March 4, 2014, included a representative sample of 2,138 hiring managers and HR professionals, and a representative sample 3,022 full-time, private sector workers across industries and company sizes.

John Hollon is Vice President for Editorial of TLNT.com, and the former Editor of Workforce Management magazine and workforce.com. 


December Job Fairs:

December 2, 2014 (Tues) National Career Fairs
11 a.m. to 2 p.m. Hilton Baltimore - BWI
1739 West Nursery Road
Linthicum Heights, MD 20190
For more information:
Open - General/Professional
December 4, 2014 (Thurs) National Career Fairs
11 a.m. to 2 p.m. DoubleTree Crystal City
300 Army Navy Drive
Arlington, VA 22202
For more information:
Open - General/Professional _____________________________________________________________________________________________
December 4, 2014 (Thurs) Security Clearance Expo
3 p.m. to 7 p.m. Westin Baltimore - BWI
1110 Old Elkridge Landing Road
Linthicum Heights, MD 20190
For more information:

Open - Professional - Security Clearance required


Most people say the holiday season is not a good time to look for work. One author explains why it is actually ideal!

Use The Holiday Season To Find A Job!

Most job seekers think November and December are lousy months to look for work. People are distracted by festivities and family. When potential hiring managers are at their desks, they’re overwhelmed by year-end deadline pressure. Plus, those who have been job hunting for a long time feel like the holidays present an opportunity to take a break.
But Catherine Jewell, an Austin, Texas, career coach and author of the book New Résumé, New Career, says job-hunters who keep at it are actually more likely to find a job over the holidays. Among the reasons: There’s less competition, the season puts people in a receptive mood, and all those parties and family gatherings overflow with networking opportunities.
“People forget what great resources they have in their current networks,” observes Jewell, who worked in advertising and marketing for 15 years before she became a career coach. Family and friends want to help you, and even if you feel like you already stay in touch regularly, seeing them face-to-face when everyone is in the holiday spirit offers the perfect opportunity for reminding them of exactly what you’re looking for. Be as specific as you can during your conversations, Jewell advises. “Tell them the title you’re looking for, the kind of company,” she says. “You’re asking for information.” If you’re lucky, your cousin knows someone at the firm where you’d love to work, and can provide a lead.
If you’re employed and thinking about changing jobs, or if your objective is to make a career switch, holiday gatherings also offer a chance to ask people about their own work. Be inquisitive. “You’re not pushing your agenda,” says Jewell. “You’re a sponge for data.”
It can be helpful to ask a fellow partygoer what’s going on inside her company. Example: at a luncheon, Jewell met a woman who works for a state agency. Jewell inquired about what was new in the training realm, and the woman said her division was focusing on leadership. Since Jewell does leadership training herself, she realized she’d found a great lead, and she arranged to follow up with a phone call the next week. The connection resulted in a contract for Jewell to provide 28 days of leadership training for the state agency.
In addition to parties thrown by family and friends, there are always plenty of festivities hosted by professional associations. If you can cadge an invite to the office party of the company where you want to work, you might get an inside scoop.
“The bottom line is that the best job leads come from other professionals,” Jewell points out. “They are your entry point to the secret job market, which is only available through contact with people.”
Most job-seekers think that it’s fruitless to call a hiring manager on Dec. 22. But Jewell says that’s wrong. “Many managers have a decreased work schedule during the holidays,” she points out. If they’re not away, they’re more likely to engage with you when you call.

Jewell has some more holiday job-seeking advice that may seem a tad Pollyannaish to the cynical among us. “The holiday time is a great time to count your blessings,” she says. “You may be unemployed, but you still have a home to live in and a family that loves you.” She points out that hiring managers are more receptive to job-seekers who express confidence and an optimistic frame of mind. If you can use the holidays to renew your appreciation of all that is good in your life, that can help you pursue your search with an attitude that’s most likely to get results.


Ever wonder what advice senior executives would give if you could ask them?

Here, 14 Famous CEOs & Executives Share Their

Walter Robb, co-CEO of Whole Foods Market
“One piece of advice is from my mom: ‘Have the courage to go and do what you believe.’ Most people can see things, but they don’t have the courage to go do it and try something."

Wayne Pacelle, CEO and president of The Humane Society of the United States
 “One of my former board members said, ‘Don’t try to do everything because that’s an impossible task, and no one will notice anything that you do because you’re spread too thin.’ So he said to concentrate on a few big things, make an impact and people will notice that impact.”

Keith Wandell, president and CEO of Harley-Davidson, Inc.
“Just stay true to your values and your principles.” 

Susan Swain and Rob Kennedy, co-CEOs of C-SPAN
Kennedy: “One thing I’ve learned from [C-SPAN Founder] Brian Lamb is always to consider your audience and who you’re talking to, and to respect your audience whether it’s a large group, a one-on-one meeting or a small group meeting, you’re conducting. Listen more; talk less; try to understand things from their perspective; don’t waste their time.”

Swain: “The best advice is always be a good listener.”

Diana Tremblay, General Motors vice president of global business services
“Don’t think because you’re a leader that you have all the answers. You should make sure you’re spending as much time listening, if not more, than talking. And make sure that you’re not afraid to ask for help if there are things you don’t know – I can guarantee there are things you don’t know. It’s OK to reach out and ask for help, and allow those people that have that expertise to contribute. You don’t have to know it all because you’re the leader.”

John Gainor, CEO and president of International Dairy Queen, Inc.
“I think it’s very important that you don’t want work to be work. It has to be something that you can enjoy. And if you find that, you can build a great career and enjoy what you’re doing. But I think the other thing is equally as important, and that is you need to treat every employee no different than how you want to be treated. Every person in an organization or in a store, their job is critical.”

Adam Goldstein, president and CEO of Royal Caribbean International
“Try to stay in one place. ... That’s not really very realistic in today’s day and age, but there are so many advantages if you can have a long and fulfilling career at one place. The relationships that you have with the people are very, very special. Your knowledge of the business, the industry, the different departments, what’s going on in the company, the lingo – it’s just, I find it very fulfilling.”

Kim Jeffery, past president and CEO of Nestle Waters North America
“It came from my father actually: ‘Decide what you really like to do and build on it. Find something that you have a passion for.’ I’ve heard people say, ‘I want to make a lot of money. I want to get rich.’ But the way to get rich is not to think about what can I do to get rich. It’s to find a passion, and if you find a passion and you really do well at it, chances are you’re going to do just fine in your career.”

Kirk Kinsell, president of the Holiday Inn Hotels in the Americas
“Don’t take yourself seriously because no one else will. That points back to my leadership style. I oftentimes tell people my favorite subject is me, and their first reaction is, ‘That’s very egotistic,’ and ‘Of course, you’re a male, so you must be.’ And then I explain it to them and say, ‘No, the reason why it’s my favorite subject is because I invest in myself and understand who I am because I strongly believe I can’t lead. I can’t work on others unless I know myself.’”

Helena Foulkes, CVS Caremark executive vice president and chief health care strategy and marketing officer
“Be focused, yet flexible. It’s really important from a career perspective to have a plan, to know what you want, to understand what you’re good at – and that’s all the focus part. I think it’s also equally important to be flexible because sometimes opportunities come along that are not planned for, or that make you nervous or that make you uncomfortable, and those can often be the most interesting decisions that a person makes.”

Jack Calhoun, global president of Banana Republic
“Know yourself. Know yourself very well. Be very honest with what you’re good at and your strengths and limitations. We all have them. And then I always say ‘do what you love,’ which comes from our founder of Gap Inc. Don Fisher, and I kind of augment that with also ‘do what you’re good at.’ You might love something, but you’ve got to make sure you’re also good at doing that.”

Stephen Steinour, CEO, president and chairman of Huntington Bancshares Inc.
“Turn the lights on and off. Get up early, work hard, work late and volunteer. Learn as much as you can about the organization, and demonstrate a commitment, which will provide career options and opportunities.”

Ron Shaich, founder and CEO of Panera Bread
“You know, I’ve worked for myself almost my entire life and I’ve never focused on my career. I’ve focused on making a difference. You’re going to laugh, but I’ve never thought about career advice – I’ve thought about how to have a career that fulfills my dreams.”

Source: US News & World Report By Stephanie Steinberg


November Job Fairs:

November 6, 2014 (Thurs) Choice Career Fairs
11 a.m. to 2 p.m. Holiday Inn Rosslyn
1900 N Fort Myer Dr
Arlington, VA 22209
For more information:
November 13, 2014 (Thurs) Tech Expo
10 a.m. to 3 p.m. BWI Marriott
1743 West Nursery Road
Linthicum, MD 21090
For more information:
Open-Professional Security Clearance Required
November 13, 2014 (Thurs) Choice Career Fairs
11 a.m. to 2 p.m. Hilton Baltimore BWI Airport
1739 West Nursery Road
Linthicum, MD 21090
For more information:
November 18, 2014 (Tue) Patuxent River Job Fair
3 p.m. to 7 p.m. Bay District Vol Fire Dept Social Hall
46900 S. Shangri-La Drive
Lexington Park, MD 20653
For more information:
Open- General/Military Focused
November 19, 2014 (Wed) Fort Meade Veterans Job Fair
9 a.m. to 2 p.m. Free Résumé Review & Preparation Service - Visit the Résumé Doctor
Club Meade, 6600 Mapes Road
Fort George G. Meade, MD
For more information:
or email Jerome.duncan@maryland.gov
Please arrive early and dress for success
November 19, 2014 (Wed) United Career Fairs
9 a.m. to 2 p.m. Sheraton Columbia Town Center
10207 Wincopin Circle
Columbia, MD 20140
For more information:
Open-Mil/Vet/General, Those without required ID muster enter Ft. Meade via MD Rte. 175 at Reece Gate only - Must possess photo ID or Driver’s License, vehicle registration & proof of vehicle insurance. All vehicles will be inspected. Resume reviews and resume assistance will be available throughout.
November 20, 2014 (Thurs) LAT Career
1 p.m. to 4 p.m. Embassy Suites - BWI
1300 Concourse Drive
Linthicum Heights, MD 20190
For more information:

Open - Bilingual Latino/Diversity 


How To Use LinkedIn: 5 Smart Steps To Career Success

Friends and acquaintances have said variations of the following to me: “I’m on there but I have no idea what to use it for.” Or: “I don’t see the point of joining — my colleagues know me, my work and my email address. I don’t need to connect with them on LinkedIn.”
But consider this: According to the Pew Research Center, LinkedIn usage is especially high among the educated (bachelor’s degree holders and up), and high earners (those making $75,000 a year or more) — exactly the types of people with whom you’d want to connect professionally. It is also the only social networking site Pew measured that showed higher usage among 50-64 year olds than among those ages 18-29, which means that those with more professional experience (and who are more likely to be in a position to hire) are on the site.
And nowadays, just as a resume is necessary for a job interview, a professional online presence is needed for — well, any kind of career opportunity, whether it be a new job, speaking engagement or collaboration. And a LinkedIn profile, done right, can be that much-needed online resume and help ensure that the good work you do is publicly recognized and that others know how to reach you with relevant opportunities.
If you’re still skeptical (especially if you’re a millennial, a group less inclined to use the site), consider that for most industries, potential employers may find it strange if you’re not on there. Oftentimes, if you apply for a job, whoever vets your resume will look at your LinkedIn profile, whether it’s to see if you have mutual connections who might reveal what it’s like to work with you or to settle any questions raised when looking at your cover letter and resume.
Additionally, 98% of recruiters and 85% of hiring managers use LinkedIn to find candidates, says Viveka von Rosen, author of LinkedIn Marketing: An Hour a Day and founder of LinkedIntoBusiness.com. “So even though there’s Glassdoor and various business tools out there that millennials are using, if they are looking for a job, certainly in traditional areas, they have to be on LinkedIn,” she says.
Professionals at all levels—entry-level, middle management and executives—use it for networking, keeping in touch with current and former colleagues, and engaging with their broader industry. And those more established in their careers also use it to promote their businesses. LinkedIn is especially important for those in recruiting, marketing/sales and service industries, ranging from financial to health/medical to legal, as those are the top industries on the site.
Here are five steps to crafting a stellar profile, building a valuable network and leveraging both to your best advantage.

1. Make a findable and visually appealing profile.
“A professional headline with your picture and your name is what people see most often on LinkedIn, so it’s worth it to take two to three minutes to craft something appealing,” says von Rosen. Upload a headshot as professional-looking as possible (even if you can’t afford to hire a photographer), and write a succinct and compelling headline, which runs right under your name. Make this 120-character space, which von Rosen calls “a mini elevator speech,” as creative and readable as possible and use keywords for your industry—whatever you would search for, or the terms you see most often on the profiles of others in your field. Most people just state their current job, but if you have multiple careers or positions, she advises focusing on skill sets.

2.Use your LinkedIn profile to showcase everything that doesn’t fit on your resume.
“LinkedIn changed its search algorithm, so take time to fill out the description areas. Don’t just list your job title, which is how people used to be able to find you,” says von Rosen. Fill out the 1,000-character description areas under each job title and in your overall summary; list your contract work and the results you got (and state the fact that it was a X-month-long assignment); upload or link to examples of your work, such as YouTube videos, images, PDFs, Microsoft Word documents; fill out the Projects and Publications sections of your profile (on the upper right in Edit Profile mode), or any other additional sections, such as Courses, Certifications, Patents or Volunteering, that allow you to feature other relevant skills.
Simon Tam is a Portland, Ore.-based “Author | Marketing Rockstar | Nonprofit Leader | Musician | Entrepreneur | Speaker.” (And yes, he really is all those things at once. His secret is applying the skills he builds in each area to the others.) His LinkedIn profile is a paragon of completeness. It features not just descriptions in every section but also his Wikipedia page and key interviews with NPR and Time; five projects including his band’s albums, tours and their fight with the U.S. Patent office; ten recommendations from colleagues; his books listed under Publications; and more than 20 awards.
“Like any other resource, the more you invest into it, the more that you get out of it,” he says. “For me, I’ve been able to make new connections, sell books, increase traffic to my websites and develop strategic partnerships. I especially found Linkedin Groups to be helpful—it was a way to connect with specific industries or markets. By participating as a community member, I was able to quickly develop influence and showcase my contributions to the group.” He says the key is to provide something of value to other members, but that it takes time, persistence and consistency to develop an audience, influence and network.

3. When you’ve got a profile you’re ready to show the world, strategically connect with others.

Connect with existing professional and personal contacts—friends, classmates, former co-workers, current co-workers and other people in your industry whom you know. Whenever you have a positive interaction with someone with whom you think it would be good to stay in touch, send him or her a LinkedIn request. If you receive an invitation from someone you don’t know, take a look at his or her profile. “Even if they’re not a potential employer or client, maybe they work in your area or have connections that could be potential employers or clients,” says von Rosen.
Whatever you do, don’t just connect with potentially helpful people willy-nilly. If you see someone who could be useful but who you don’t know in real life, don’t squander the potential connection by sending the generic message, “Hi Laura, I’d like to connect with you on LinkedIn.” Keep in mind that everyone has a different way of using the site. Some people only connect with those they know offline. Others send a request to anyone they find interesting on LinkedIn search. If you think your potential target has a more permissive policy—more than 500 connections would be a big clue, as would a completely filled out profile—then feel free to approach him or her yourself through the site.
Here, you have a few options: If you’re new to an industry or could benefit from this potential contact more than he or she could benefit from you, use the Get Introduced tool, in which you ask a current connection to introduce you to one of theirs. (Try to ask those who you are confident would do you the favor.) If you think the potential contact will perceive that he or she could benefit from knowing you as well, then you could probably just message the person directly. However, you’ll be limited to 300 characters whereas introductions have no character limit. Still, if you go this route, personalize your message, rather than send the preset LinkedIn intro. Don’t just make it about what they can do for you, but what you can do for them.
If the person seems to have a less permissive policy around connecting on LinkedIn, then you may want to get a real-life introduction by mentioning your interest in meeting this person to mutual friends. Or try to engage this person in some other platform where they might be more active, like Twitter, or just email them directly—though this latter strategy is best used when you have something specific to discuss, not just when you want to add them to your network.

4. Once you’ve got a valuable network, snoop.
Snooping is the best way to use LinkedIn, but only after you’ve forged good connections. Let’s say you’re interested in a job posting. You can use LinkedIn to find former employees who could give you insight into the company’s culture or to determine which of your own friends and acquaintances know current employees who could make an off-LinkedIn connection for you. LinkedIn could also be useful in the reverse situation — if you’re hiring. If you’re on the fence about an applicant and see that a colleague of yours knows him or her, then you can do a bit of reconnaissance.
You can also use LinkedIn even if you’re not looking at a specific job by exploring specific industries or companies. Say you want to find venture capital funding or that you want to work at a certain company. Do a search for the industry or company and then see which of your colleagues could introduce you to someone who works there via LinkedIn or in real life.
Since few people check LinkedIn every day (only 13% use it every day and 34% use it every week, according to Pew), if you can, try to reach out to your connection via email or Facebook or another platform where they are active, so your request doesn’t go unnoticed.
Through their networks, friends and family of mine have landed jobs through LinkedIn, hired people from it and gained access to important people that they had discovered on it. I have personally been recruited on the site, gotten story ideas from it, and been approached by colleagues looking to contact some of my connections. I’ve been especially impressed when others have used the site for research but then reached out to me via email or another avenue. They knew they’d be more likely to receive a response if they reached out to me through a non-LinkedIn platform.

5. Stay active on the site.
Getting the most out of LinkedIn isn’t just about using it when you want something specific. In general, it’s good to remain active even when you don’t have a grand purpose. Remind your contacts that you’re doing good work by regularly sharing links relevant to others in your industry, keeping your profile current, and updating your profile when you are hired for a new position or have another accomplishment to tout.

This post is adapted from the Forbes eBook, The Millennial Game Plan: Career And Money Secrets To Succeed In Today’s World, by Laura Shin